Hi Koura – Al-Ahly Club management decided the kits for all the club's group matches under the Adidas brand, in a strategic step aimed at enhancing the visual identity of the club.
This decision is considered important by sports marketing experts, as it contributes to establishing a unified mental image of all the club's teams in the minds of the fans, which will contribute to commercial and the club's marketing in the coming period.
This step follows the club's success in signing a contract with the international company, which demonstrates Al-Ahly's commitment to providing the best sporting standards.
It is expected that this move will contribute to increasing fan interaction with different teams, and strengthen the club's chances of achieving good results at local and international levels.
