Well, my dear Bitcoiners, it looks like we've done it. The unthinkable has been imagined, the unthinkable achieved, and the reality made completely ridiculous: Bitcoin has surpassed $100,000! But now, as the laser eyes dim and the confetti settles, the question arises: What next?
Fear not, because Bitcoin's reckless army has a new mission – and it's as ambitious as it gets. Our target? Flipping the gold market cap on its ancient, shiny head and sending Bitcoin hurtling to a cool $1 million per coin. Because let's be honest, who needs gold when you have digital treasure?
Flashback to the Laser Eye Phenomenon
Before we dive into our latest antics, let's take a moment to tip our hats (or maybe don our monocles) to the #LaserEyesTo100K campaign. Back in the halcyon days of 2021, a Bitcoin enthusiast named Chairforce — yes, that's a real person, not a Transformer — had the brilliant idea of beaming Photoshop lasers onto Twitter avatars. Why? Because nothing screams “financial revolution” quite like looking like a superhero in a Marvel knockoff.
The move was a hit. Politicians came in. Famous people too. Even your Uncle Geoff with his fake internet connection managed to slap some laser eyes on his profile picture. The goal of the campaign? To keep those lasers burning bright until Bitcoin hit $100K. And three years later, in December 2024, it finally happened. For the full backstory, you can read all about it in the excellent Bitcoin Magazine piece, “Origins of Bitcoin Laser Eyes”.
But now that Bitcoin is sitting pretty in the six-figure club, it's time to retire the lasers (you can stop scaring the family cat now) and set our sights on a new frontier.
The New Mission: Flipping Gold
Ah, gold – the bright, yellow souvenir that people have been collecting for centuries. While it is beautiful for necklaces, teeth, and pirate treasure chests, it is time for Bitcoin to be removed from its golden base. Currently, Bitcoin's market cap is $2.018 trillion, a respectable 11.36% of gold's $17.765 trillion. Not bad, but we have bigger plans.
In 2024, Bitcoin's market cap surpassed that of cash, which was a bit like overtaking your slower cousin in a three-legged race. But here's the kicker: BlackRock, the financial behemoth, launched a Bitcoin ETF last year, and it's already outperformed their Gold ETF. Yes, you read that right. The demand for Bitcoin is growing faster than the queue for free tea and biscuits.
The next step? 2025 could be the year that Bitcoin turns the market cap of gold, finally proving to the world that digital trumps physical. And, of course, we need a campaign to match this memorable goal.
Introducing #PicFlipTillGoldFlip
Now, let's talk about campaigns. After the success of the laser eyes, the Bitcoin community needed something new, bold, and devilishly simple. My first thought was #GoldGrillTill1Mill, where Photoshop users would have gold teeth on their profile pictures. But then I remembered two things: 1) Not everyone has the graphic design skills of Picasso, and 2) Some of us still have nightmares about Kanye's dental bling.
Then it hit me – KISS: Keep it simple, stupid. And so, the #PicFlipTillGoldFlip a campaign was born. The idea is really stupid: remove your profile picture upside down. That's it. No lasers, no gold teeth, no expensive software. Just change your image and voilà, you are part of the movement.
#Bitcoin has hit $100K, but the ride isn't over.
From laser eyes to upside down pictures, it's time to turn the financial world upside down – literally.
will you come with me – #PicFlipTillGoldFlip # FlipItForBitcoin pic.twitter.com/aI2wTwWonn
— Mark Mason | markmason.btc (@MarkMoneyMason) January 7, 2025
This represents the current position of Bitcoin under the gold market cap. The image is upside down because Bitcoin has not replaced gold – yet. But when it does, we turn those images right side up faster than you can say “source of value.”
Will you join the movement?
Social media campaigns like this aren't just about getting laughs (although, let's face it, the laughs are a bonus). They create a community, spread awareness, and remind everyone that the potential of Bitcoin is, literally, out of this world.
The laser-eyed campaign raised Bitcoiners from $50K to $100K in just three years. The question now is: how long will it take to turn gold? One year? Two? A decade? No matter how long it takes, the movement is with us. Bitcoin is no longer the scrappy underdog – it's the digital heavyweight, ready to take the crown from the king of shiny rocks.
So, dear reader, will you give away your photo for Bitcoin? Will you participate in it #PicFlipTillGoldFlip and will you join us on this amazing journey to $1 million? Or do you have an even better idea for a campaign? If so, speak up! The Bitcoin community is always up for some uncertainty.
Until then, I'll see you upside down. Cheers!
#PicFlipTillGoldFlip
# FlipItForBitcoin
This article is a Take. The views expressed are entirely those of the author and do not necessarily reflect the views of BTC Inc or Bitcoin Magazine.
