James Guinn Superman gets its first teaser trailer tomorrow, and ahead of that it's got its own little tease.
What's up with marketing today? We've known since the beginning of the week that the first trailer for Superman would be coming tomorrow, Thursday December 19, and director James Gunn even it gave us a bit of the main theme to listen to while we wait for him. That's all well and good, but now a 30 second teaser has been shared that is literally just for tomorrow's teaser trailer. That's too much fun! We don't need it, we already know a trailer is coming tomorrow!
And yet here it is, mostly showing a bunch of random people looking up into the sky (the movie is “Look Up” until the tracks), as well as the our first look at Rachel Brosnahan as Lois Lane and Skyler Gisondo as Jimmy Olson. Oh, and, yeah, there's a couple of shots of Superman flying around too, but we don't even see David Corenswet's face, and they're pretty quick, so the emphasis is really on the word tease the this. Anyway, we know when the trailer will be available tomorrow: 6am PT/9am ET/2pm GMT. So, less than 24 hours before you're reading this, and since it's just a trailer, I'm sure you can hold on a little longer, right?
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It is clear that this first trailer will be a real test for Gunn as his co-director DC Studiobecause it is largely responsible for leading the new DCU in a direction that will not send the film franchise into oblivion. Sure, it's Superman, but superhero movies don't always perform as well as they used to, so this first trailer has to be a great introduction to a character who many know very closely.
