Meta is ending its intelligence monitoring program in the United States and deploying a system similar to Elon Musk's “Community Notes” on X, parent Facebook said Tuesday.
The new model will allow users on social media sites Meta Facebook, Instagram and Threads to report potentially fraudulent posts that require more context, rather than putting the burden on investigative bodies. independent information and experts.
A spokesperson for Meta confirmed to CBC News that the changes will not apply in Canada or anywhere else outside of the US for now.
“We are starting with the distribution of community notes in the United States (US), and we will continue to develop it over the year before expanding to other countries,” said the spokesperson.
Meta's chief global affairs officer Joel Kaplan wrote a blog post explaining the change.
“Experts, like everyone else, have their own biases and perspectives. This showed in the choices some made about what to study and how,” Kaplan wrote. msgstr “A program for information too often became a tool for censorship.”
Kaplan said his efforts over the years to manage content across his platforms have expanded “to the point where we're making too many mistakes, frustrating our users and too often getting in the way of the free speech we aimed to enable. “
Changes partly due to Trump's victory
CEO Mark Zuckerberg admitted that the changes are partly motivated by political events, including the election victory of Donald Trump.
“The recent elections also feel like a cultural tipping point toward prioritizing speech again,” Zuckerberg said in an online video.
The company said that they would begin to gradually introduce community notes in the United States over the next month or two and that they would develop the model over the course of the year.
“We've seen this approach work on X — where they empower their community to decide when posts might be fake and need more context,” Kaplan said in a post blog.
Meta will stop removing content by fact-checking and will use a label informing users that there is additional information related to the publication, instead of the company's method of currently display full-screen warnings that users must click through before even viewing the post.